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Branding Identity Mockup
July 7, 2022



Designing a logo for a premium ladies fashion brand like “XXVII” is a journey that marries sophistication. To capture the essence of luxury, our initial research was key in conceptualizing a logo that would convey the brand’s royal nature.


The challenge was to achieve a perfect balance between realistic line art of a queen and simplicity, accomplished through meticulous detailing. Our monochromatic palette of rich gold and black adds a timeless touch, while the use of a golden colour gradient enhances the logo's opulence.

  • Strategy

    Brand Strategy, Design Direction

  • Design

    Brand identity , ART

  • Client


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